Starting a band is a lot of fun, but it’s also a lot of work. Once you’ve written some great songs and picked out the perfect band name, it’s time to start promoting your band! In this post, we’ll give you five easy ways to get started promoting your band.
1. Get a Press Kit Together
First, let’s start with the basics. Make sure you have a good press kit. A press kit is a document that contains information about your band, including biographies, contact information, press photos, and your band’s story. A press kit makes it easy for media outlets to write about your band, and it’s a great way to get your band’s name out there.
Have an Excellent Logo
One of the most important steps in promoting your band is creating a great logo. This will be your band’s visual identity and will help people remember who you are. There are many different ways to create a logo, so do some research and find the best option for you.
Telling Your Band’s Story
When writing your biography, don’t just list your band’s accomplishments. Tell your band’s story. Why did you start making music? What inspires you? What are your musical influences? This is your chance to connect with your fans on a personal level and let them know what makes your band special. Also, take the time to be creative with your band’s bio. This is your chance to show off your personality and make people want to learn more about you.
Related: EPK for Bands: Making an Electronic Press Kit
2. Promote Your Band Online
Next, start promoting your band online. Create a website and social media accounts for your band, and start sharing your music with the world. Make sure to post regularly and interact with your fans – they’ll be more likely to come see you live if they feel like they know you.
Setting Up Your Band Website
Your band website is your home base on the internet. It’s where people can go to learn more about you, listen to your music, and buy your merch. Make sure your website is professional and easy to navigate. Include all the important information about your band, and don’t forget to include a link to your social media accounts.
Related: How to Create a Band Website in 9 Steps
Social Media Accounts
Social media is a great way to connect with your fans and promote your band. Create accounts on all the major platforms (Facebook, Twitter, Instagram, Snapchat, etc.), and start sharing your music and your story. Be sure to interact with your fans regularly – they’ll be more likely to come see you live if they feel like they know you.
Sharing Your Music Online
Once you’ve created your website and social media accounts, it’s time to start sharing your music. There are a few different ways to do this. You can post your music on your website, share it on social media, or submit it to online music sites like Bandcamp or Soundcloud.
3. Play Live Shows
Another great way to promote your band is to play live shows. Playing live shows is a great way to get people interested in your band, and it’s also a lot of fun. Make sure you book shows at good venues and promote them heavily – you want as many people as possible to come out and see you play.
Connect with Your Fans
One of the best things about playing live shows is that you get to connect with your fans on a personal level. Take the time to talk to people at your shows, and make sure they have a great time. This is your chance to build a strong connection with your fans and turn them into lifelong supporters.
Start an E-mail List
One of the best ways to promote your band is to start an e-mail list. This way, you can stay in touch with your fans and let them know about new music, upcoming shows, and other important news. Ask your fans to sign up for your e-mail list at your shows, and be sure to send out regular updates.
Sell Your Merchandise
Another great way to make money and promote your band is to sell merchandise at your shows. T-shirts, CDs, and other band-related merchandise are great ways to get people interested in your band and make some extra money. Make sure your merchandise is high quality and that it represents your band well.
4. Get Your Music Reviewed
One of the best ways to promote your band is to get reviewed by music critics. If you can get a positive review from a respected critic, it will go a long way in promoting your band. There are a few different ways to get reviewed. You can submit your music to online publications, or you can reach out to critics directly and ask them to come to your shows.
Hiring a Publicist
If you’re serious about promoting your band, you may want to hire a publicist. A good publicist can help you get your music reviewed, book shows, and promote your band in other ways. If you’re serious about taking your band to the next level, a publicist is a great investment.
5. Promote Around Town
Finally, don’t forget to promote your band in the real world. Make sure you have flyers and posters to put up around town, and hand out business cards whenever you can. You never know who might be interested in your band, so it’s important to get your name out there in as many places as possible.
Support Other Bands
One of the best ways to promote your band is to support other bands. Go to their shows, buy their merch, and spread the word about their music. Not only will you make some great friends, but you’ll also get your name out there in the scene. Networking is a great way to promote your band and get people interested in your music.
Street Team
If you want to get really serious about promoting your band, you can start a street team. A street team is a group of dedicated fans who help promote your band in their local area. They can put up flyers, hand out business cards, and spread the word about your band to their friends. If you’re serious about promoting your band, a street team can be a great asset.
Final Thoughts
There are a lot of different ways to promote your band. The best way to promote your band is to use a combination of different strategies. Try a few of the ideas listed above, and see what works best for you. With a little hard work, you can take your band to the next level. Thanks for reading!
Now that you know a few ways to promote your band, get out there and start promoting! The more you promote, the more success you’ll have. Thanks for reading, and good luck!